Influencer Marketing Specialist

Role Overview: You will oversee and execute influencer marketing campaigns for the company. Your role will require a deep understanding of the influencer landscape and the ability to build strong relationships with influencers for successful campaigns. Collaboration with the marketing, social media, and content teams is essential to create and implement influencer campaigns aligned with the company's brand and business goals. Key Responsibilities: - Develop and implement influencer marketing campaigns to boost brand awareness, engagement, and sales - Identify and onboard influencers aligning with the brand's values and target audience - Cultivate and maintain strong relationships with influencers for effective collaboration and campaign success - Handle influencer outreach, negotiations, and contract agreements - Create campaign briefs ensuring all content follows brand messaging and guidelines - Analyze and report campaign performance, offering data-driven recommendations for future campaigns - Keep abreast of industry trends and innovations in influencer marketing to deliver fresh and relevant campaigns Qualification Required: - Bachelor's degree in marketing, communications, or a related field - Minimum of 1 year of experience in influencer marketing, preferably in an advertising agency - Profound understanding of social media platforms and the influencer landscape - Excellent written and verbal communication skills - Creative and strategic thinking abilities - Strong analytical and problem-solving skills,