Influencer Marketing Coordinator (Fresher)

Company Description

Grand Pitstop is a design-led auto accessories company dedicated to enhancing the experience of car owners and bikers worldwide. Founded by a lifelong bike enthusiast with a background from IIT Delhi and Schlumberger, the company focuses on developing innovative products that improve the driving experience. Grand Pitstop aims to revolutionize the auto accessories market through superior design and functionality.

Role Description

This is a full-time role for an Influencer Marketing Coordinator at our Gurugram office. The Influencer Marketing Coordinator will manage relationships with influencers, coordinate campaigns, analyze performance metrics, and ensure alignment with our brand strategy. Day-to-day tasks include identifying and engaging potential influencers, negotiating partnerships, creating and tracking campaign timelines, and generating performance reports.

Qualifications

• Knowledge in influencer marketing, social media management, and content creation
• Skills in relationship management, negotiation, and communication
• Ability to analyze campaign performance metrics and generate reports
• Strong organizational and project management skills
• Knowledge of digital marketing trends and influencer landscape
• Bachelor's degree in Marketing, Communications, or a related field