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Head - Marketing

12 - 18 years

45 - 50 Lacs

Posted:1 day ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

About the Role

We are seeking a strategic and hands-on Head of Marketing to lead brand positioning, demand generation, digital marketing, and thought leadership for TekMindz across India, Africa, the US, and other global markets.

B2B technology services

Key Responsibilities

  • Develop and implement a global marketing strategy aligned with business growth objectives.
  • Own and elevate the TekMindz brand across multiple markets.
  • Lead demand generation campaigns across digital, content, SEO/SEM, email, and events.
  • Oversee PR, content marketing, analyst relations, and thought leadership initiatives.
  • Manage lead nurturing and marketing automation pipelines (HubSpot, Marketo, etc.).
  • Collaborate with the sales team to align marketing efforts with revenue targets.
  • Establish and monitor KPIs for all campaigns and continuously improve ROI.
  • Lead and mentor a small marketing team (internal and agency-based).
  • Work with business heads to develop go-to-market (GTM) strategies for new geographies or verticals.

Qualifications

  • MBA in Marketing or equivalent.
  • 12-18 years in B2B marketing, with at least 5 years in a leadership role in a tech/IT services firm.
  • Deep understanding of integrated marketing strategies, brand positioning, and digital channels.
  • Experience working in global markets such as the US, Africa, or the Middle East is a strong plus.
  • Strong leadership, analytical, and stakeholder communication skills.

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