Head - Commercial Vehicle Finance

Role Summary

As the Head Commercial Vehicle Finance at TrucksUp, you will be the Profit & Loss owner for the truck finance vertical. Your key responsibility will be to set up and scale this division from the ground up, driving growth through strategic partnerships with banks, NBFCs, and fintechs. You will design tailored financing products that cater to a wide range of customer segments — from first-time truck buyers and owner-operators to large fleet owners.

You will lead the design and integration of financing solutions directly into the TrucksUp platform, enabling seamless loan approvals, documentation, and disbursals through our mobile app and web interface. Technology will play a central role in creating a paperless, fast, and transparent financing experience, supported by a robust credit evaluation and KYC automation system.

This is a strategic and operational leadership role that requires a deep understanding of vehicle financing, strong stakeholder management skills, and the ability to build a nationwide distribution and service network—all while using technology as a core enabler.

Your leadership will help TrucksUp empower small fleet owners and independent drivers across India by digitizing finance access and simplifying asset acquisition and protection.

Key Responsibilities

• Full P&L ownership of the Commercial Vehicle Finance vertical, focusing on new and used commercial vehicles across market segments.
  
• Develop and implement a pan-India strategy for commercial vehicle financing tailored to the needs of single truck operators, SME fleet owners, and large logistics players.
  
• Forge and manage strategic partnerships with NBFCs, banks, OEMs, and financial institutions to enable seamless financing solutions.
  
• Design and launch innovative commercial vehicle finance products, including new vehicle loans, used vehicle loans, refinancing, top-ups, and asset-based working capital.
  
• Build a national sales and support organization, including zonal managers and local business development teams to drive demand and service delivery.
  
• Establish a centralized backend team for operations, risk, credit underwriting, documentation, disbursal, and loan servicing.
  
• Collaborate with the technology and digital product teams to build a tech-enabled loan organisation and disbursal system, integrated within the TrucksUp platform.
  
• Promote app-based visibility of finance offerings to end-users through targeted in-app messaging, push notifications, and personalized dashboards.
  
• Work closely with the insurance team to deliver bundled solutions such as finance + motor insurance, cargo cover, driver mediclaim, and life insurance.
  
• Drive compliance, credit risk monitoring, and collections, working in close coordination with financial partners and internal control teams.
  
• Continuously analyze customer needs, industry trends, and competitor offerings to refine product-market fit and grow the vertical in a scalable, sustainable way.

Qualifications and Requirements

• 15+ years of experience in commercial vehicle finance, with a minimum of 5 years in a senior leadership role.
• Strong experience in managing relationships with banks, NBFCs, OEMs, and dealerships.
• Proven track record of scaling a finance business across geographies with strong P&L ownership.
• Deep understanding of loan product lifecycle, credit risk evaluation, documentation, and collections.
• Experience in setting up and leading high-performing sales and service teams.
• Strong leadership, communication, and strategic thinking abilities.
• Exposure to digital lending platforms and tech-based loan management systems is a plus.
• Experience in or collaboration with insurance broking firms for product bundling is desirable.