Growth & Product Marketing Generalist

About FuturixAI

Vaanika

The Role

We are looking for a hands-on Growth & Product Marketing Generalist to bridge the gap between our tech and our users. We don’t need a corporate manager; we need a builder who can take our models and infra and turn them into a clear brand with real, measurable usage.

You will work directly with the founders and developers to instrument funnels, run experiments, and craft the narrative that drives adoption.

What You’ll Do

• Full-Funnel Ownership:

  Design and instrument the funnel end-to-end. You will track where traffic originates, define activation metrics, identify drop-off points, and implement fixes.

• Data-Driven Optimization:

  Use tools like GA4 to find bottlenecks. You won’t just report numbers; you will work with the team to modify landing pages, onboarding flows, pricing, and emails to fix them.

• Narrative & Messaging:

  Translate complex "founder brain-dumps" into sharp, accessible assets—including homepage heroes, clear value propositions, and succinct 5–6 slide pitch decks.

• Experimentation:

  Move beyond generic "social media strategies." You will frame specific, small-scale tests (defining the who, what, and budget) and determine quickly whether to kill or scale them based on data.

What We’re Looking For

• Proven Impact:

  You have helped grow at least one product or brand and can speak in numbers (e.g., "Here is what was happening before I joined, and here is what changed").

• Execution First:

  You value execution over titles. We care about what you have built and what metrics you have moved.

• Analytical Mindset:

  You are comfortable digging into analytics to inform product and marketing decisions.

• User-Centric:

  You understand that the job isn't done at signup. You care about the user journey and getting people to the "aha" moment.

Bonus Points

• Experience creating or refreshing a brand from scratch (naming, visual direction, online presence).
• Experience setting up and running Meta Ads or Google Ads with small budgets, focusing on CAC and lead quality.
  

How to Apply

rudransh.agnihotri@futurixai.com

In the email body, please write in your own words:

1. A summary of what you’ve done before (especially if you created or grew a brand/product).
2. One or two funnels, campaigns, or launches you are proud of, and the specific impact they had.