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WPP Media
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GroupM Careers - Executive - Biddable

GroupM Careers - Executive - Biddable

WPP Media

1 - 3 years

3 - 6 Lacs

gurugram

Posted:2 hours ago| Platform:

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Skills Required

mis reporting project development ppc social marketing google analytics executive google adwords bid management seo executive advertising

Work Mode

Work from Office

Job Type

Full Time

Job Description

Sector 20, Udyog Vihar, Phase-III, Gurgaon, Haryana RequisitionId: 43681

Description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

3 best things about the job:

Get to work in a truly integrated team handling 360 aspects for a brand
Will work closely with the leading publishers such as Google & Facebook
Will be exposed to Programmatic

In this role, your goals will be:

Understood the complete biddable media scenario on client s business, e.g. Search, Facebook, etc.
Handled day to day tasks / requirement effectively

Optimized implementation in all biddable media platforms Recommended and implemented best practice

Explored and executed an innovation in one of the biddable media platforms

Exceed client expectations in terms of biddable media implementation
Create a road-map for the next year.

What your day job looks like at WPP:

Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available
Client communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIs
Stay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.

Expertise in Google analytics

Through understanding of Google AdWords Understanding of Bid Management Tools

Minimum qualifications:

Relevant experience of 1- 3 years in search & social marketing roles

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

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GroupM Careers - Executive - Biddable