Google Ads Specialist

Job description:

We are looking for a results-driven PPC Executive to manage and optimize pay-per-click campaigns across various platforms. The ideal candidate will have strong analytical skills, attention to detail, and a solid understanding of digital advertising strategies that drive measurable ROI.

Key Responsibilities:

• Plan, create, and manage PPC campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other platforms.
• Conduct keyword research, competitor analysis, and bid management to optimize performance.
• Write compelling ad copies and coordinate with the creative team for visuals.
• Monitor and analyze campaign performance metrics (CTR, CPC, CPA, ROAS, etc.).
• Prepare regular reports and insights to improve campaign effectiveness
• Manage campaign budgets effectively to ensure maximum ROI.
• Stay updated on industry trends, algorithm updates, and best practices in paid marketing.

Requirements:

• 2–3 years of experience in PPC campaign management.
• Hands-on experience with Google Ads, Meta Ads Manager, and Google Analytics.
• Strong analytical, numerical, and reporting skills.
• Google Ads Certification is a plus.

Job Type: Full-time

Pay: ₹20,000.00 - ₹35,000.00 per month

Work Location: In person