Google Ads Specialist

The Google Ads Specialist will be responsible for planning, executing, and optimizing paid advertising campaigns across Google Ads (Search, Display, Shopping, and YouTube). This role requires strong analytical skills, creativity, and a deep understanding of PPC strategies to maximize ROI and drive business growth.

Key Responsibilities:

• Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, Video).
• Conduct keyword research and competitor analysis to identify growth opportunities.
• Optimize ad copy, targeting, and bidding strategies for maximum ROI.
• Monitor daily performance metrics and provide actionable insights.
• Track conversions, analyze campaign performance, and prepare reports.
• Collaborate with marketing and sales teams to align campaigns with business goals.
• Stay updated with the latest Google Ads trends, tools, and best practices.
• Conduct A/B testing of ads, landing pages, and targeting strategies.
• Manage budgets effectively to maximize ad spend efficiency.

Qualifications & Skills:

• Proven experience in managing successful Google Ads campaigns.
• Strong knowledge of Google Ads, Google Analytics, and Tag Manager.
• Ability to analyze data and generate insights for campaign optimization.
• Excellent copywriting skills for ad creatives.
• Certification in Google Ads (preferred).
• Strong attention to detail, analytical mindset, and problem-solving skills.
• Ability to work independently and in a team environment.

Job Types: Full-time, Permanent

Pay: ₹21,000.00 - ₹35,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Life insurance
• Paid time off
• Provident Fund

Ability to commute/relocate:

• Noida Sector 62, Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Work Location: In person