Field Marketing Executive

0 - 2 years

1 - 2 Lacs

Posted:4 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a dynamic professional to drive student acquisitions and brand presence through field marketing activities while simultaneously converting leads into enrollments. This hybrid role combines on-ground marketing execution with direct sales responsibilities.

Key Responsibilities

Field Marketing Activities:

  • Execute on-ground marketing campaigns in schools, colleges, coaching centers, and educational hubs
  • Organize and manage education fairs, seminars, and workshops
  • Conduct demo classes and product presentations
  • Distribute marketing collateral and promotional materials
  • Build partnerships with educational institutions and influencers

Business Development:

  • Convert leads generated from field marketing into paid enrollments
  • Achieve weekly/monthly enrollment targets
  • Handle end-to-end sales process from prospecting to closure
  • Maintain accurate sales records and pipeline in CRM
  • Provide post-enrollment support and relationship management

Required Skills & Qualifications

  • 0-2 years in field marketing/sales in edtech or education sector
  • Excellent communication and presentation skills
  • Willingness to travel extensively within assigned territory
  • Graduate degree (any discipline)

Preferred Qualifications

  • Experience working with students
  • Knowledge of local educational landscape
  • Two-wheeler and valid driving license

Key Metrics

  • Number of field activities completed
  • Leads generated from field marketing
  • Conversion rate
  • Enrollment targets achieved

Job Types: Full-time, Fresher

Pay: ₹15,000.00 - ₹18,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement
  • Leave encashment

Work Location: In person

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