Field Marketing Executive

We are looking for a proactive Field Marketing Executive to promote our Ed-Tech programs through on-ground activities. The role involves visiting colleges, schools, events, and public spaces to generate leads, engage with students and parents, and support the sales team in achieving enrollment targets.
Location : KottayamContact : 9645086664

Key Responsibilities:

• Conduct on-ground marketing activities such as college visits, seminars, workshops, and events.
• Generate qualified leads through field interactions with students, parents, and institutions.
• Distribute brochures, flyers, and promotional materials to increase brand visibility.
• Organize and participate in education fairs, career guidance sessions, and community campaigns.
• Counsel students on available programs and capture their details for follow-up.
• Coordinate with the sales/admission team to ensure lead conversion into enrollments.
• Maintain a database of leads generated from field activities in CRM/Excel.
• Identify new opportunities, tie-ups, and partnerships for lead generation.
• Provide feedback on market trends, competitor activities, and student interests.
• Achieve weekly/monthly lead generation and activity targets set by management.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Business, or related field.
• 0–2 years of experience in field marketing / direct sales (Ed-Tech preferred).
• Strong communication and presentation skills.
• Willingness to travel extensively for field activities.
• Energetic, persuasive, and result-oriented.
• Ability to work independently and in a team.

Job Type: Full-time

Pay: ₹20,000.00 - ₹22,000.00 per month

Benefits:

• Cell phone reimbursement
• Internet reimbursement
• Leave encashment

Work Location: In person