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College Vidya
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Executive - Content Writer

Executive - Content Writer

College Vidya

0 years

0 Lacs

Noida Uttar Pradesh India

Posted:1 week ago| Platform:

Apply

Skills Required

content marketing drive engagement research seo communication development

Work Mode

On-site

Job Type

Full Time

Job Description

Job Role & ResponsibilitiesJob Description includes:

Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales.
Research and write original SEO ready content for company website, blogs, articles, publications,

infographics, online communication, and content assets including case studies, emails, newsletters,
social and more.

Coming up with ideas and creating useful content which derives traffic
Editorial requirements include basic knowledge of On Page/ Off Page SEO understanding, content

categorization and structure, content development, distribution and measurement.

Systematically distribute content online to various parties (PR, discussion forums, bloggers, guest post

websites and social channels, etc.)

Grow our presence in relevant verticals through content co-promotion, syndication, etc. with trade

publications and associations.

Grow our reach to end audiences and improve engagement/conversion across channels (social, email,

blog)

Create the content our target audience is looking for
Must understand the basic best practices of the main social media channels, which content and

approaches work on each and why

Repurpose and optimize existing content for digital channels.

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