Email marketing executive

1 - 5 years

0 Lacs

Posted:2 weeks ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As an Email Marketing Executive at our fast-growing home dcor brand, you will play a crucial role in enhancing our online sales and customer engagement through powerful email marketing. With at least 1 year of experience and a strong understanding of Klaviyo and other email marketing tools, you will be responsible for managing campaigns from the backend, handling both the technical setup and the marketing execution. Your key responsibilities will include: - Planning, creating, and managing email campaigns on Klaviyo. - Setting up automated flows such as welcome, abandoned cart, and post-purchase emails. - Managing audience segmentation and subscriber lists. - Ensuring smooth integrations between the website (Shopify/WooCommerce) and Klaviyo. - Monitoring campaign analytics and optimizing performance. - Coordinating with design/content teams for creatives and copy. - Maintaining email deliverability and compliance standards. To excel in this role, you must meet the following requirements: - Minimum 1 year of experience in email marketing, with a strong emphasis on Klaviyo. - Solid understanding of email automation, segmentation, and analytics. - Knowledge of Shopify, WooCommerce, or similar eCommerce platforms. - Basic proficiency in HTML/CSS for email template customization. - Strong communication and reporting skills. In addition to the above responsibilities and requirements, the work type for this position is full-time on-site, with a 5-day working week and flexible timing. Join us in driving our brand's online success through effective email marketing strategies. As an Email Marketing Executive at our fast-growing home dcor brand, you will play a crucial role in enhancing our online sales and customer engagement through powerful email marketing. With at least 1 year of experience and a strong understanding of Klaviyo and other email marketing tools, you will be responsible for managing campaigns from the backend, handling both the technical setup and the marketing execution. Your key responsibilities will include: - Planning, creating, and managing email campaigns on Klaviyo. - Setting up automated flows such as welcome, abandoned cart, and post-purchase emails. - Managing audience segmentation and subscriber lists. - Ensuring smooth integrations between the website (Shopify/WooCommerce) and Klaviyo. - Monitoring campaign analytics and optimizing performance. - Coordinating with design/content teams for creatives and copy. - Maintaining email deliverability and compliance standards. To excel in this role, you must meet the following requirements: - Minimum 1 year of experience in email marketing, with a strong emphasis on Klaviyo. - Solid understanding of email automation, segmentation, and analytics. - Knowledge of Shopify, WooCommerce, or similar eCommerce platforms. - Basic proficiency in HTML/CSS for email template customization. - Strong communication and reporting skills. In addition to the above responsibilities and requirements, the work type for this position is full-time on-site, with a 5-day working week and flexible timing. Join us in driving our brand's online success through effective email marketing strategies.

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