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Email Marketing Executive

Email Marketing Executive

Billionmart Ecom

2 - 4 years

|

2 - 3 Lacs

Posted:2 days ago| Platform:

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Skills Required

Email Marketing Bulk Mailing Email Management Lead Generation Whatsapp Marketing Mass Mailing Campaigns Online Lead Generation Email Writing Email Communication Lead Qualification Email Campaign

Work Mode

Work from Office

Job Type

Full Time

Job Description

Email Marketing Executive

Key Responsibilities:

Plan, create, and execute targeted email marketing campaigns.
Manage and grow email subscriber lists through organic and paid methods.
Write engaging subject lines and email content to boost open and click-through rates.
A/B test different strategies for subject lines, CTAs, and content.
Segment audiences for personalized communication.
Track and report on email performance metrics (open rates, CTR, conversions).
Maintain compliance with email marketing regulations (GDPR, CAN-SPAM).
Collaborate with the content, design, and sales teams to align campaigns.
Use tools like Mailchimp, Sendinblue, Klaviyo, or similar platforms.

Requirements:

Proven experience in email marketing or a related field.
Hands-on knowledge of email marketing platforms and automation tools.
Strong understanding of email marketing KPIs and analytics.
Excellent written communication and copywriting skills.
Ability to work in a fast-paced and deadline-driven environment.
Basic knowledge of HTML/CSS is a plus.

Preferred Tools:

Mailchimp, MoEngage, Klaviyo, SendGrid, HubSpot
Google Analytics, Canva (for creatives)

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