Email Marketing

Job Overview: As an Email Marketing Specialist at DigiMantra, you will play a crucial role in creating and executing effective email campaigns to engage customers, drive conversions, and optimize marketing strategies. Your attention to detail and creativity will be key in developing compelling email content, including subject lines, body copy, and CTAs. You will collaborate closely with cross-functional teams to ensure targeted and personalized communication, while also monitoring campaign performance and analyzing metrics to improve ROI. Key Responsibilities: - Develop and execute email marketing campaigns to drive engagement and conversions. - Create compelling email content, including subject lines, body copy, and CTAs. - Manage and segment email lists to ensure targeted and personalized communication. - Monitor campaign performance and analyze metrics like open rates, click-through rates, and conversions. - Optimize campaigns based on performance insights and A/B testing. - Ensure compliance with email marketing regulations (e.g., GDPR, CAN-SPAM). - Collaborate with design and content teams to create visually appealing emails. - Utilize proficiency in email marketing platforms (e.g., Mailchimp, HubSpot, or similar). - Familiarity with marketing automation tools and CRM systems. - Utilize strong analytical skills to interpret campaign data and improve ROI. - Demonstrate excellent communication skills and attention to detail. - Ability to work in a fast-paced IT environment and meet deadlines. Join our team at DigiMantra and be part of a dynamic and innovative organization where your contributions will shape the future of digital marketing.,