E-Commerce Manager

1. Strategy & Planning

• Develop and execute the company’s e-commerce strategy aligned with business objectives.
• Drive sales growth and profitability across all digital channels.
• Analyze market trends, competitor strategies, and customer insights to refine positioning.

2. Website & Platform Management

• Manage the end-to-end e-commerce platform (website/app), ensuring seamless user experience.
• Oversee product listings, catalog management, and pricing strategies.
• Collaborate with design and tech teams to optimize UI/UX and ensure mobile-first performance.

3. Digital Marketing & Customer Acquisition

• Lead SEO, SEM, social media marketing, email campaigns, and influencer collaborations.
• Plan and manage paid advertising campaigns to maximize ROI.
• Monitor conversion rates, traffic sources, and customer retention strategies.

4. Operations & Fulfillment

• Coordinate with logistics and warehouse teams to ensure smooth order processing and on-time delivery.
• Manage vendor relationships and negotiate favorable commercial terms.
• Establish processes to reduce returns, cancellations, and customer complaints.

5. Analytics & Reporting

• Use analytics tools (Google Analytics, Shopify Analytics, etc.) to track KPIs.
• Prepare weekly, monthly, and quarterly performance reports.
• Continuously optimize based on data insights to enhance revenue and efficiency.

Key Skills & Competencies

• Strong understanding of e-commerce platforms (Shopify, WooCommerce, Magento, etc.).
• Proficiency in digital marketing tools (Google Ads, Meta Ads, SEO tools, email automation).
• Excellent analytical, problem-solving, and decision-making skills.
• Knowledge of customer experience management and conversion optimization.
• Strong leadership, team management, and vendor negotiation skills.

Qualifications & Experience

• Education: Bachelor’s degree in Marketing, Business Administration, E-commerce, or a related field (MBA preferred).
• Experience: Minimum 5+ years of experience in managing e-commerce operations.
• Certifications (Optional): Google Analytics, Digital Marketing, or E-commerce certifications.

Job Type: Full-time