Digital Marketing Specialist

2 years

1 - 4 Lacs

Posted:1 hour ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

e are looking for a creative and results-driven Digital Marketing Executive to manage and optimize our online marketing campaigns. The ideal candidate should have hands-on experience in social media management, content creation, and performance marketing with a clear understanding of digital trends.

Key Responsibilities

  • Plan, execute, and monitor digital marketing campaigns across platforms (Facebook, Instagram, Google, LinkedIn, etc.).
  • Manage social media pages, create engaging content, and ensure consistent branding.
  • Perform keyword research, SEO optimization, and website updates as required.
  • Handle paid advertising campaigns (Meta Ads, Google Ads) and track performance using analytics tools.
  • Create monthly content calendars and coordinate with the design team for creatives.
  • Monitor campaign results, prepare performance reports, and suggest improvements.
  • Manage email marketing, SMS/WhatsApp campaigns, and lead-generation activities.
  • Stay updated with industry trends, competitor activities, and new tools.

Required Skills

  • Knowledge of digital marketing tools (Meta Business Suite, Google Ads, Analytics, Search Console).
  • Strong understanding of SEO, SEM, and social media algorithms.
  • Good communication and content-writing skills.
  • Basic design skills using Canva or similar tools (optional but preferred).
  • Ability to manage multiple projects and meet deadlines.

Qualifications

  • Bachelor’s degree in marketing, communications, or a related field. (preferred)
  • Certifications in digital marketing (preferred but not mandatory).

Salary

  • Based on experience and performance. (Add your range if needed)

Job Type: Full-time

Pay: ₹15,000.00 - ₹35,000.00 per month

Benefits:

  • Paid sick time

Application Question(s):

  • Ability to create a contents

Experience:

  • Digital marketing: 2 years (Required)

Work Location: In person

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