Digital Marketing Specialist

Job Overview
We are seeking a creative and analytical Digital Marketer to join our dynamic team. The ideal candidate will possess a strong understanding of various digital marketing strategies and tools, with the ability to manage projects effectively. This role requires a blend of technical skills, creativity, and leadership to drive our marketing initiatives and enhance our online presence.

Responsibilities

• Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, email marketing, and social media management.
• Conduct keyword research and optimise website content for search engines to improve organic visibility.
• Manage Google Ads campaigns, analysing performance metrics to maximise ROI.
• Create engaging content for various platforms, ensuring alignment with brand messaging and target audience.
• Utilise Google Analytics to monitor website traffic and user behaviour, providing insights for continuous improvement.
• Oversee project management tasks, ensuring timely delivery of marketing initiatives while maintaining high-quality standards.
• Collaborate with cross-functional teams to develop B2B marketing strategies that resonate with our clients.
• Maintain up-to-date knowledge of industry trends and emerging technologies in digital marketing.
• Prepare presentations using Microsoft PowerPoint to communicate campaign performance and strategic recommendations to stakeholders.

Experience

• Proven experience in digital marketing, with a strong focus on SEO, email marketing, and social media management.
• Proficiency in using Adobe Photoshop for creating visually appealing graphics and content.
• Familiarity with WordPress for managing website content and updates.
• Strong analytical skills with the ability to interpret data from Google Analytics and Microsoft Excel.
• Excellent communication skills in English, both written and verbal, with a knack for copywriting that engages audiences.
• Demonstrated leadership abilities with experience in managing projects and collaborating within teams.
• Strong organisational skills coupled with effective time management capabilities to handle multiple projects simultaneously.
• A background in IT or related fields is advantageous but not essential. If you are passionate about digital marketing and eager to make an impact within a forward-thinking organisation, we encourage you to apply for this exciting opportunity!

Job Type: फ़ुल-टाइम

Pay: ₹15,000.00 - ₹40,000.00 per month