Digital Marketing Specialist

Company Description

Pravis Learning is committed to achieving excellence in training, solutions, and consultancy services. With a team of professionals holding over 50 years of experience in the education and training industries, Pravis Learning specializes in identifying and collaborating with the right partners. The organization focuses on setting up and supporting partners in the IT Training, EdTech, and Test Preparation segments, making a global impact in the field of education and training.

Role Description

This is a full-time on-site role, located in Chennai, for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for planning and executing digital marketing campaigns, managing social media accounts, analyzing traffic data, and optimizing content for search engines. Additional duties may include monitoring trends, creating marketing strategies targeted toward the education and training sectors, and collaborating with the team to improve engagement and brand awareness.

Qualifications

• Knowledge of Digital Marketing, Social Media Marketing, and the ability to analyze campaign performance
• Proficiency in SEO, SEM, and email marketing strategies
• Experience with content creation, campaign management, and marketing analytics tools
• Strong verbal and written communication skills, with an understanding of marketing design and branding
• Ability to stay updated on digital marketing trends and adapt strategies as needed
• Relevant qualifications such as a degree in Marketing, Business, Communications, or a related field
• Prior experience in the Education, EdTech, or Training sectors is advantageous
• Self-motivated, team-oriented, and detail-focused professional

Location - Anna Nagar (Chennai)

Eligible- Female Candidate Only