Digital Marketing Specialist

2 - 31 years

3 Lacs

Posted:2 months ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We're seeking a creative and data driven Digital Marketing Specialist to manage and grow our online presence across multiple digital channels. The ideal candidate will be responsible for developing and executing marketing strategies that driven traffic, engagement and conversions. Responsibilities: Strong in Developing, executing, and managing paid campaigns on Meta platforms. Manage and maintain the company's website and landing pages for SEO and user experience. Use A/B testing and analytics to improve campaign performance. Build and test creative and variations including copy, visuals and CTAs. Prepare detailed reports and insights on ad performance. Collaborate with the content and design teams to create effective ad assets. Analyze campaign performance using tools like Google Analytics and Google Ads. Create and manage content for blogs, newsletters, and social media platforms. Requirements: 2+ years of hands-on experience with Meta Ads. Laptop is Compulsory. Ability to manage multiple projects and deadlines. Proficiency in Google Ads, google Analytics, SEO/SEM tools and CRM/Marketing automation tools. Proficiency in Instagram, Advertisement, Implementation and Event tracking.

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