Digital Marketing Specialist & Graphic Designer

About Us:

We are a growing EdTech company dedicated to transforming learning experiences with innovative digital solutions. We are looking for a creative and dynamic individual who can combine expertise in digital marketing with graphic design skills to enhance our brand presence and drive growth.

Key Responsibilities:Digital Marketing

• Develop, plan, and execute digital marketing campaigns across multiple channels (social media, email, SEO, SEM, PPC, etc.).
• Manage company’s social media handles (LinkedIn, Instagram, Facebook, YouTube, etc.) with engaging and consistent content.
• Optimize content for website, landing pages, and online platforms to improve traffic and conversions.
• Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Ads Manager, etc.
• Conduct keyword research and manage SEO/SEM strategies to increase online visibility.
• Collaborate with the content and sales team to align marketing strategies with company goals.

Graphic Design

• Create visually appealing graphics, illustrations, infographics, and marketing materials for both print and digital platforms.
• Design creatives for social media campaigns, emailers, presentations, and advertisements.
• Develop branding material including brochures, posters, banners, and course-related visuals.
• Ensure all creatives follow brand guidelines and maintain design consistency.
• Support video editing and motion graphics for promotional campaigns (preferred).

Requirements:

• Bachelor’s degree in Marketing, Graphic Design, Media, or related field.
• Proven work experience (1–3 years preferred) in digital marketing and graphic design.
• Proficiency in design tools (Adobe Photoshop, Illustrator, Canva, After Effects/Premiere Pro is a plus).
• Strong knowledge of digital marketing tools & platforms (Google Ads, Meta Ads, Mailchimp, SEO tools).
• Excellent understanding of social media trends, online branding, and content strategy.
• Creative thinker with attention to detail and ability to work in a fast-paced environment.
• Strong communication and project management skills.

What We Offer:

• Opportunity to work in a fast-growing EdTech environment.
• Exposure to innovative learning projects and campaigns.
• A creative and collaborative work culture.
• Competitive salary and growth opportunities.

Job Types: Full-time, Permanent, Fresher, Internship
Contract length: 12 months

Pay: ₹14,939.47 - ₹25,000.00 per month

Education:

• Bachelor's (Preferred)

Work Location: In person