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Digital Marketing Specialist

0 - 31 years

1 Lacs

Rajarhat, Kolkata/Calcutta

Posted:2 weeks ago| Platform: Apna logo

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On-site

Job Type

Full Time

Job Description

At Benda Infotech, we’re looking for a results-driven Digital Marketing Specialist to join our dynamic team and help us reach new heights. Responsibilities: Develop, implement, and manage digital marketing campaigns across platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.) Optimize content for SEO and organic search visibility Monitor and analyze performance metrics (CTR, CPC, conversions, ROI) Manage email marketing campaigns and CRM tools Collaborate with content creators and designers to ensure brand consistency Conduct market research and competitor analysis to identify trends Manage and grow the company’s social media presence Stay up to date with the latest digital marketing trends and best practices Requirements: Bachelor’s degree in Marketing, Communications, or related field Proven experience in digital marketing (2+ years preferred) Hands-on experience with SEO/SEM, Google Analytics, and major ad platforms Strong knowledge of social media, email marketing, and content marketing Excellent communication and analytical skills Certification in Google Ads or HubSpot (a plus)

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