Digital Marketing Specialist

Aayan Infotech

3 years

0 Lacs

Lucknow Uttar Pradesh India

Posted:6 days ago| Platform:

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Skills Required

marketing seo strategies content research report analytics ads design development algorithms ranking communication

Work Mode

On-site

Job Type

Full Time

Job Description

SEO Expert / Digital Marketing Specialist

Key Responsibilities:

Develop and implement effective SEO strategies (on-page & off-page)
Perform keyword research and competitor analysis
Optimize website content, meta tags, and landing pages for search engines
Monitor and report on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, etc.
Plan and execute digital marketing campaigns across various platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.)
Collaborate with content, design, and development teams to improve user experience and campaign performance
Stay updated with the latest SEO and digital marketing trends and algorithm changes

Requirements:

2–3 years of proven experience in SEO and digital marketing
Proficiency in tools like Google Analytics, Google Ads, SEMrush, Ahrefs, etc.
Strong understanding of search engine algorithms and ranking factors
Excellent communication and analytical skills
Ability to manage multiple projects and deliver results

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