Posted:1 day ago|
Platform:
Work from Office
Full Time
Job Overview:
Key Responsibilities:
- Manage and grow social media platforms (Facebook, Instagram, LinkedIn, etc.)Plan and execute digital marketing campaigns focused on lead generation
- Run paid ads (PPC, CPL, CPC) across platforms like Google Ads and Meta Ads
- Drive YouTube promotions and video content strategies
- Execute WhatsApp and SMS/text marketing campaigns
- Assist in planning and promoting webinars and online events
- Use ChatGPT and Microsoft Copilot for content writing and campaign support
- Work on conversion-focused campaigns to drive ROI
- Set up and manage Meta Pixel tracking for accurate data insights
- Maintain and update basic WordPress pages and content
- Manage CRM software (kylas) for lead tracking and customer data and other operations work.
- Prepare campaign reports and track metrics using Excel
- Design basic creatives using tools like Canva, Adobe (Photoshop/Illustrator), and Figma
Requirements:
- Practical knowledge of digital marketing tools and ad platforms
- Familiarity with campaign performance metrics (CPC, CPL, ROI, etc.)
- Hands-on skills in Excel for data tracking and reporting
- Ability to design creatives using Canva, Adobe Suite, or Figma
- Basic knowledge of WordPress and content AI tools like ChatGPT
- Ability to work independently and as part of a team
- Strong communication and organizational skills
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