Digital Marketing Manager

2 - 31 years

4 - 9 Lacs

Posted:2 days ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Part Time

Job Description

Sri Mahalaxmi Gems & Jewellers is a trusted and established jewellery brand in Hyderabad with over 30+ years of legacy and multiple large retail stores. We are now building a strong digital engine to grow our brand online — website, app, social media, and paid advertising — and are looking for one strong digital owner to lead this transformation. This is not an agency role. This is a core business role working directly with the business owner. --- What You Will Own (End-to-End Responsibility) 🌐 Website & App Daily content and product updates Landing pages, banners, basic SEO Coordinate with developers for improvements Ensure performance, tracking, and conversion flow 📱 Social Media Instagram, Facebook & YouTube content strategy Reels planning, captions, posting calendar Performance analysis and improvement Coordinate creatives (in-house / freelance) 📈 Paid Advertising (Core Focus) Google Ads & Meta Ads setup and optimisation Budget control, ROAS improvement Audience strategy, retargeting, scaling Lead quality tracking (not just CPL) 📊 Analytics & Reporting Weekly & monthly performance reports Funnel analysis: traffic → leads → store visits → sales Data-driven decision making

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