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KSA INC
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Digital Marketing Manager

Digital Marketing Manager

KSA INC

5 - 9 years

0 Lacs

karnataka

Posted:14 hours ago| Platform: Shine logo

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Skills Required

crm automation social media paid media digital campaigns seo event management design agency coordination sem content management performance analysis marketing automation content strategy crossfunctional collaboration email campaigns ab testing website content management

Work Mode

On-site

Job Type

Full Time

Job Description

As a Brand Marketing Specialist, your main responsibility will be to develop and maintain a consistent and compelling brand identity across all channels. You will lead initiatives to build brand awareness, perception, and recall in key markets. Collaborating with design and content teams, you will create impactful visual and verbal brand assets. Monitoring brand performance to ensure all communications reinforce brand positioning will also be a crucial part of your role. - Design, implement, and optimize digital marketing campaigns across SEO, SEM, social media, email, and paid campaigns. - Implement and manage marketing automation workflows to nurture leads through the funnel and support sales enablement. - Leverage CRM and automation tools to segment audiences, trigger personalized communications, and optimize campaign performance. - Conduct A/B testing to determine the effectiveness of messaging, content, and timing of campaigns. - Monitor KPIs and continuously improve conversion metrics and customer engagement. Qualifications Required: - Proficient in CRM, automation, social media, paid media, digital campaigns, cross-functional collaboration, email campaigns, SEO, event management, design, agency coordination, SEM, paid campaigns, A/B testing, content management, performance analysis, website content management, marketing automation, and content strategy.,

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Digital Marketing Manager