Digital Marketing Manager

Key Roles & Responsibilities:

1. Brand Building & Strategy

• Develop and implement digital marketing strategies for brand growth
  
• Position the brand in luxury lifestyle and designer segments
  
• Work on premium branding concepts, launches, and digital presence
  

2. Lead Generation & Performance Marketing

• Run targeted paid campaigns (Google Ads, Meta Ads, LinkedIn, Instagram)
  
• Generate leads from architects, interior designers, HNIs, builders, and corporates
  
• Plan retargeting and remarketing campaigns
  

3. Social Media & Content Management

• Manage Instagram, Facebook, LinkedIn, and Pinterest pages
  
• Plan and coordinate posts, reels, stories, and influencer collaborations
  
• Work with designers, photographers, and content creators
  

4. SEO, SEM & Website Management

• Improve organic traffic through SEO strategies
  
• Optimize website pages, landing pages, and blogs
  
• Monitor analytics and improve keyword ranking
  

5. Campaigns & Analytics

• Manage PPC, display ads, WhatsApp campaigns, and email marketing
  
• Track performance metrics, insights, and ROI reports
  
• Prepare weekly/monthly marketing reports
  

6. Coordination & Execution

• Work closely with management, creative teams, and agencies
  
• Plan branding for exhibitions, product launches, catalogs, and videos
  
• Track competitor strategies and new trends
  

Required Skills:

Digital Marketing Strategy
Social Media Marketing (Instagram, FB, LinkedIn, Pinterest) Google Ads & Meta Ads Search Engine Optimization (SEO & SEM) Lead Generation Campaigns WhatsApp & Email Marketing Analytics Tools (Google Analytics, Meta Business Suite) Content Coordination & Brand Communication Experience in luxury/interior/home dcor brands (preferred)