Digital Marketing

Job Description:

We are seeking a dynamic and experienced Lead Generation Marketing Specialist to join our team. The ideal candidate will be adept at generating leads through a variety of channels, including email marketing, PPC, SEO, and social media campaigns. They will be responsible for creating compelling offers, optimizing our website for conversions, and coordinating efforts with our design and development teams to maximize marketing effectiveness.

Key Responsibilities:

• Lead Generation: Develop and implement strategies to generate leads via email marketing, PPC campaigns, SEO, and social media.

• Offer Creation: Create attractive offers to capture the interest of potential customers.

• Website Optimization: Analyze and optimize website performance to increase conversions and improve user experience.

• Coordination: Work closely with designers and developers to ensure cohesive and effective marketing campaigns.

• Analytics: Monitor and report on the performance of all lead generation activities and adjust strategies as needed.

• Market Research: Conduct market research to identify new opportunities and stay up-to-date with industry trends and best practices.

• Customer Journey Mapping: Understand and map out customer journeys to enhance lead nurturing and conversion processes.

Qualifications:

• Technical Experience: 2-3 years of experience working in a marketing or lead generation agency.

• Industry Knowledge: Experience marketing B2B professional services

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Technical Skills: Proficiency in email marketing tools, PPC platforms, SEO best practices, and social media marketing.

• Analytical Skills: Strong analytical skills with the ability to interpret data and generate actionable insights.

• Project Management: Excellent project management skills with the ability to coordinate multiple initiatives and work collaboratively with a cross-functional team.

• Communication: Exceptional written and verbal communication skills.

• Creativity: Ability to create compelling and engaging marketing offers.

• Adaptability: Ability to quickly adapt to new tools, platforms, and methodologies in the fast-evolving marketing landscape.

Benefits:

• Competitive salary, benefits, and performance bonus
• Opportunity to work with a dynamic and creative team
• Professional development and growth opportunities
• Flexible work environment

If you are a strategic thinker with a passion for lead generation and a track record of success in driving measurable results, we would love to hear from you. Apply today to join our innovative team and help us take our marketing efforts to the next level.

Job Types: Full-time

Benefits:

• Health insurance
• Paid time off
• Vision insurance

Job Type: Full-time

Pay: ₹9,098.89 - ₹20,587.69 per month

Schedule:

• Day shift
• Monday to Friday

Work Location: In person