Digital Marketing Executive (SEO & Content Marketing)

Job Title: Digital Marketing Executive – SEO & Content
Experience Required: 2–4 Years
Location: Amritsar / Remote

About the Role:

We are seeking a detail-oriented and creative Digital Marketing Executive to manage our online presence across both B2C (direct-to-consumer brands, e-commerce, Amazon) and B2B (third-party, trade, and industry partnerships) verticals. The role combines SEO strategy, content writing, and digital campaign execution to strengthen our visibility, drive traffic, and support brand growth.

Key Responsibilities:

• Execute on-page and off-page SEO strategies to improve search engine rankings for websites and product listings.
• Develop optimized content for websites, blogs, Amazon A+ listings, product descriptions, and social media.
• Manage keyword research, competitor analysis, and SEO audits.
• Build backlinks and maintain presence across trade directories, industry listings, and B2B portals.
• Collaborate with creative and design team for social media and marketing campaigns.
• Track and report website traffic, keyword rankings, and digital marketing performance using SEO tools.
• Ensure brand voice consistency across all digital platforms.

Qualifications & Skills:

• Bachelor’s degree in Business, Marketing, Communications, or related field.
• 2–4 years of experience in SEO, content writing, and digital marketing.
• Strong knowledge of SEO tools.
• Excellent written and verbal communication skills.
• Ability to adapt content style for B2B (professional, formal) and B2C (consumer-friendly, engaging) audiences.
• Familiarity with Amazon Seller Central and e-commerce marketplaces preferred.
• Strong organisational and multitasking skills.

Job Type: Full-time

Benefits:

• Provident Fund

Work Location: In person