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Blue Waves Media
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Digital Marketing Executive in Kolkata

Digital Marketing Executive in Kolkata

Blue Waves Media

8 years

0 Lacs

greater kolkata area

Posted:1 month ago| Platform:

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Skills Required

marketing management schedule ads seo optimization research content video coordination reporting reports engagement branding communication mobile messaging development code integration

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

Social media management: Manage client accounts on Instagram and Facebook. Plan, create, and schedule daily/weekly posts. Write captions, hashtags, and maintain brand style.
Meta Ads (Facebook & Instagram Ads): Create and run paid advertising campaigns. Monitor campaign performance and optimize for better results. Ensure effective lead generation for clients.
Basic SEO & website optimization: Perform keyword research and on-page SEO. Improve Google visibility for client websites. Work on basic technical and content SEO tasks.
Content & video creation: Shoot and edit videos/reels explaining client products/services. Create engaging creatives using Canva or similar tools. Plan content ideas for different industries.
Client coordination: Communicate with clients to understand requirements. Share weekly updates when required. Maintain professional and timely communication.
Monthly performance reporting: Prepare month-end reports showing leads, reach, and engagement. Explain campaign outcomes and improvement areas. Track ad spend and ROI for each client.

About Company: We, Blue Waves Media, are a leading IT solution provider for bulk SMS, bulk email, branding, and advertising, and a premium channel partner of Vodafone. We believe in offering our clients a full range of communication services, which helps them expand their reach to a wider audience base. We are a leading mobile messaging and digital application development organization. Our journey began way back in 2009, and we have achieved many milestones in the past 8 years in the field of mobile messaging, voice, mobile messaging platforms, short-code integration, and other digital solutions using the best available technologies. Our core focus is on digital branding and promotional advertising, along with mobile solutions and VAS. We are dedicated to mobile internet domains.

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Digital Marketing Executive in Kolkata