Digital Marketing Executive

Job description

Key Responsibilities:

• Social Media Management: Assist in managing and scheduling posts on social media platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
• Content Creation: Help create engaging and relevant content (images, blog posts, videos) for various online platforms.
• SEO Support: Assist in optimizing website content for better visibility on search engines and help with keyword research.
• Email Marketing: Help in creating and sending email newsletters to targeted customer segments.
• Analytics & Reporting: Monitor and report on the performance of campaigns using tools like Google Analytics, social media insights, etc.
• Campaign Assistance: Support the team in planning, executing, and monitoring digital marketing campaigns across multiple channels.
• Market Research: Conduct research on industry trends, competitor analysis, and customer preferences to help shape strategies.

Qualifications:

• Educational Background: A degree in Marketing, Communications, Business, or a related field.
• Skills: Basic knowledge of digital marketing concepts like SEO, social media marketing, and PPC is preferred.
• Technical Skills: Familiarity with tools like Google Analytics, Facebook Ads Manager, or email marketing platforms is a plus but not required.
• Communication: Strong written and verbal communication skills.
• Creative Thinking: Ability to think outside the box and contribute fresh ideas.
• Team Player: Ability to collaborate well in a team environment and learn from others.

Experience required: 6 months- 2 years
Location: Mohali

Job Types: Full-time, Permanent

Pay: ₹200,000.00 - ₹300,000.00 per year

Benefits:

• Paid sick time
• Paid time off
• Provident Fund

Schedule:

• Day shift
• Evening shift
• Fixed shift
• Monday to Friday
• Morning shift
• Weekend availability

Supplemental Pay:

• Overtime pay

Work Location: In person