Digital Marketing Executive

Job locations: Gurgaon

Educational Qualification: Graduation ( diploma or degree in Digital marketing is preferred)

Key Skills Required:

• Excellent knowledge of all facets of Digital Marketing
• Good and updated knowledge and hands-on experience in SEO and building organic audience/traffic
• Experience in running PPC more specifically Google ads and LinkedIn ads
• Good taste in design and selection of color pallets suitable to brand development
• Experience in content marketing, creation and selection
• Experience in running Email Marketing campaigns
• Must have conducted lead generation and performance marketing campaigns with proven results
• Highly creative with Experience in identifying target audiences and devising digital

campaigns that engage, inform and motivate

• Proficient in marketing research and statistical analysis

Job Description:

• To strategize the company’s digital marketing plan
• To manage and improvise the company’s on-page as well as off-page SEO
• To plan, and execute the latest SEO strategies in the best interest of the company
• To appoint and manage freelancers as well as interns/team members
• To plan, design and execute Email Marketing campaigns
• To manage and design posts of company’s social media pages
• To consistently update and use new strategies and tools
• To create/source content and put it to best use
• Optimizing landing pages and creating user/sales funnels
• Setting up and optimizing PPC campaigns on all major search engines specifically google and linkedin
• Think through and come up with creative ideas for growth digital growth strategies for the company and the product through digital marketing
• Present ideas, concepts, designs, and methodologies on ways to improve Company’s overall digital presence
• Liaise and collaborate with the current/new digital marketing companies
• Identifies trends and insights and constantly optimizes spends and campaign performance based on the insights
• Evaluate emerging technologies in digital marketing and propose an enhancement of services, features, at company’s website, portals and campaigns
• Design or Coordinate with graphic designers for creating posts and creatives
• Coordinate with a website developer
• Research and analyze and beat, competitor digital activities
• To plan and execute all web, SEO, PPC, database marketing, email, social media, and display advertising campaigns

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Schedule:

• Day shift
• Morning shift

Work Location: In person