Digital Marketing Executive

We are currently seeking a Digital Marketing Executive who is hands-on with Performance Marketing and Search Engine Optimization (SEO) to join our energetic team.

Key Responsibilities: SEO (Search Engine Optimization):

• Conduct keyword research and implement on-page & off-page SEO strategies
• Optimize website content, meta tags, headers, and internal linking structure
• Build high-quality backlinks through ethical link-building techniques
• Monitor SEO performance using tools like Google Search Console, SEMrush, Ahrefs, etc.
• Prepare monthly SEO performance reports and recommend improvements
• Stay updated with Google algorithm updates and SEO best practices

Performance Marketing (Paid Ads):

• Plan, create, and manage ROI-driven ad campaigns across platforms like Google Ads, Meta (Facebook & Instagram), and LinkedIn
• Monitor ad performance, analyze metrics, and optimize campaigns for better conversion rates and cost-efficiency
• Conduct A/B testing of creatives, ad copies, and landing pages
• Track and report on campaign performance and KPIs (CPC, CTR, ROAS, etc.)
• Coordinate with graphic designers and content writers for ad creatives

Required Skills & Qualifications:

• 1–3 years of proven experience in SEO and paid digital marketing campaigns
• Strong knowledge of Google Ads, Facebook Ads Manager, and Google Analytics
• Familiarity with tools like SEMrush, Ahrefs, Google Search Console, Tag Manager
• Basic understanding of landing page optimization & funnel setup
• Good analytical, reporting, and communication skills
• Ability to manage multiple projects and meet deadlines
• Certification in Google Ads/Facebook Blueprint is a plus

Why Join Us?

• Work in a creative and growth-driven environment
• Opportunity to work directly on client projects and make a real impact
• Flexible work culture with performance-based growth
• Exposure to diverse industries and digital platforms

Job Type: Full-time

Pay: ₹12,000.00 - ₹20,000.00 per month

Schedule:

• Day shift
• Fixed shift
• Monday to Friday
• Morning shift

Work Location: In person