Digital Marketing Executive

As a key member of our team, you will play a crucial role in assisting with the creation and implementation of digital marketing campaigns aimed at promoting our products/services and enhancing brand visibility. Your responsibilities will include monitoring and analyzing campaign performance using analytics tools to maximize effectiveness and return on investment. Collaboration with the content team is essential to develop engaging and relevant content for various digital platforms. You will be tasked with managing our social media accounts, which involves creating content, scheduling posts, and engaging with our followers to maintain a strong online presence. Furthermore, conducting keyword research and optimizing website content for SEO purposes will be part of your duties to enhance search engine rankings. You will also support our email marketing efforts by crafting and disseminating newsletters, promotional emails, and drip campaigns. Staying informed about the latest digital marketing trends and best practices is crucial, and you will be expected to share your insights and recommendations with the team. Additionally, you will assist in the maintenance and optimization of our company website to ensure a seamless user experience. Your role will involve contributing to the development of digital marketing strategies by leveraging market research and industry trends. Collaboration with cross-functional teams will be necessary to align digital marketing initiatives with other departments, such as sales and product development. This is a full-time position with the flexibility of working from home. The schedule is during the day shift, and the work location is in person. Join us in this exciting opportunity to make a significant impact through digital marketing efforts.,