Digital Marketing & Content Executive

We are seeking a creative and tech-savvy Digital Marketing & Content Executive to join our team. This role goes beyond traditional SEO and digital marketing. The ideal candidate will not only manage digital channels but also collaborate closely with our technical team to create meaningful, high-quality content that enhances our brand presence and positions us as a thought leader in the industry.

Key Responsibilities

• Plan, build, and execute the overall digital marketing strategy across SEO, social media, email, and paid campaigns.
• Work closely with the technical team to translate their inputs into engaging blogs, case studies, whitepapers, website content, and promotional materials.
• Stay updated with the latest technology and industry trends, and identify opportunities to create relevant, impactful content.
• Manage and grow the company’s online presence through social media, website, and digital campaigns.
• Develop branding-oriented content strategies to improve awareness, engagement, and credibility.
• Monitor competitors, market trends, and digital performance metrics, providing actionable insights.
• Ensure consistency of messaging and tone across all digital platforms.

Required Skills

• Strong communication and writing skills, with the ability to simplify and present technical concepts for marketing purposes.
• Basic knowledge of SEO, social media, and digital marketing best practices.
• Creative thinker with the ability to generate content ideas aligned with business goals.
• Analytical mindset with problem-solving skills.
• Excellent time-management and organisational abilities.
• Proactive, self-motivated, and a collaborative team player.

Eligibility Criteria

• MBA/Graduate in Marketing, Communications, or related field.
• Certification in Digital Marketing is an added advantage.

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