Digital Marketer

Job Description – Digital Marketer Location: Delhi & Gurgaon Experience: 1–3 Years Position Type: Full-time About Us Armed Forces Welfare Housing Organisation (AFWHO) is committed to providing affordable housing solutions to serving and retired Armed Forces personnel, Paramilitary, Police Forces, Central/State Government employees, and PSUs. We are hiring a Digital Marketer who will manage end-to-end online campaigns, lead generation, and website presence to strengthen our digital footprint. Role Summary The Digital Marketer will be responsible for managing online campaigns, SEO, paid ads, content, and website (WordPress) to ensure consistent brand visibility and lead generation. Key Responsibilities Plan, execute, and optimize Google Ads, Facebook/Instagram Ads, and LinkedIn campaigns for lead generation. Manage and update the company website (WordPress) – content uploads, plugins, SEO optimization. Implement SEO strategies (on-page & off-page) to improve search rankings and organic traffic. Manage social media accounts – content scheduling, audience engagement, paid promotions. Create engaging ad copies, posts, and basic creatives (Canva/Photoshop preferred). Run email and WhatsApp marketing campaigns for client outreach. Track and analyze campaign performance using Google Analytics, Meta Ads Manager, and other tools. Coordinate with internal teams and external vendors/designers when required. Ensure monthly lead generation targets are achieved. Candidate ProfileGraduate/Post-Graduate in Marketing, Mass Communication, or related field. 1–3 years of hands-on experience in Digital Marketing. Strong knowledge of: ✅ Google Ads & Social Media Ads (Meta, LinkedIn) ✅ SEO & Analytics Tools ✅ WordPress Website Management ✅ Social Media Marketing & Content Creation Familiarity with tools like Canva, Photoshop, or similar is an added advantage. Excellent communication skills and ability to write ad copies. Target-driven, self-motivated, and data-focused mindset. What We Offer Competitive salary A chance to work with a mission-driven organisation supporting India’s Armed Forces community