Digital Content Creator

Company Description

Prorata is India’s first fractional car ownership platform, enabling individuals to co-own their dream car by paying as little as 8.33% of the total cost. Without any loan, EMI, down payment, or rent, co-owners get 30 days of usage per year for 5 years. After 5 years, the car is sold, and the resale value is shared among co-owners. Prorata allows purchasing up to 3 tickets for increased usage and forms groups of 4-12 people in a locality. The platform offers a seamless experience with an app to reserve dates and doorstep pickup and drop service, catering to experiential and occasional usage needs.

Role Description

This is a full-time hybrid role for a Digital Content Creator based in Gurugram, with some work from home acceptable. The Digital Content Creator will be responsible for developing, creating, and managing content across various digital platforms. Day-to-day tasks include producing high-quality written and visual content, managing social media profiles, optimizing content for SEO, and engaging with the audience. The role also entails researching industry trends, analyzing content performance data, and collaborating with different teams to ensure consistent and compelling messaging.

Qualifications

• Content creation skills, including writing and visual content production
• Experience in managing social media profiles and engagement
• Knowledge of SEO optimization and content performance analysis
• Strong research skills and ability to stay updated with industry trends
• Excellent communication and collaboration skills
• Ability to work independently and in a hybrid work environment
• Bachelor's degree in Marketing, Communications, Journalism, or related field
• Experience in the automotive or tech industry is a plus