Digital Content Creator cum Public Relations Officer

Digital Content Creator cum Public Relations Officer

Key Responsibilities:

Digital Content Creation:

• Develop, write, and edit engaging content for various digital platforms, including the school website, blogs, newsletters, and social media.
• Create visually appealing multimedia content (videos, graphics, infographics) to support digital storytelling.
• Collaborate with faculty and administration to gather and present relevant information about school programs, events, and achievements.

Public Relations:

• Develop and implement strategic PR initiatives to promote the school's mission, vision, and values.
• Cultivate and maintain relationships with community partners, and educational organisations.

Social Media Management:

• Manage and grow the school's presence across various social media platforms, ensuring consistent branding and messaging.
• Monitor engagement on social media channels, responding to inquiries and comments in a timely manner.
• Analyse social media performance metrics to inform content strategy and improve engagement.

Event Promotion:

• Plan and promote school events through digital channels, ensuring effective communication and marketing efforts.
• Coordinate with event organisers to facilitate successful outreach and participation.

Qualifications:

• Bachelor’s degree in Communications, Marketing, Public Relations, or a related field.
• Proven experience in digital content creation and public relations, preferably in an educational setting.
• Excellent writing, editing, and verbal communication skills.
• Proficiency in graphic design and multimedia content creation tools (e.g., Adobe Creative Suite, Canva).
• Strong understanding of social media platforms and analytics.
• Ability to work collaboratively in a multicultural environment and manage multiple projects simultaneously.