Creative Writer - Hindi (contract)

Who are we, and what do we do?

From the humble idea of giving all regional languages a stage to successfully building India's No.1 social media platform, we've journeyed to turn ideas into reality. At ShareChat and Moj, our short video platform (https://sharechat.com/about), we have over 200 million users, 80 million creators, and over 2.5 billion shares every month. Ours is a story of disrupting the digital narrative as we build Bharat’s content creation ecosystem.

An open, honest culture and our values, such as first principles, speed, integrity, user-centricity, and ownership, drive our teams to innovate our products every day. We are on the path to establishing ShareChat as the world's largest AI-centred social media platform. We are thrilled to offer you the opportunity to solve complex problems at scale, learn with the best minds, pursue unstoppable growth, and, most importantly, make a far-reaching impact.

Join us to revolutionise Bharat’s content creation ecosystem powered by AI & ML. Scaling ideas to reality is how we do our business!

What does the team do?

At ShareChat, India’s largest vernacular content platform, the Content Operations team plays a pivotal role in defining and executing strategies for creating and acquiring impactful content, driving monetization efforts, and contributing to overall business growth. Collaborating with creators, partners, product teams, and feed teams, the team ensures the delivery of high-quality, engaging content that resonates with diverse Indian audiences across multiple formats, including audio and video.

What You’ll Do?

• Write emotionally charged, fast-paced scripts for Hindi micro-dramas, ensuring maximum viewer retention and binge-ability.
• Craft authentic, colloquial dialogues that reflect real-life conversations across Hindi-speaking regions — using relatable slang, idioms, and cultural references that resonate with mass audiences.
• Develop cliffhanger-driven episode structures with high emotional peaks (drama, romance, revenge, comedy), hooking viewers and driving episode-to-episode engagement.
• Balance emotional storytelling with commercial objectives, while maintaining narrative coherence across series arcs.
• Master "show, don't tell" storytelling — using visual narratives and storyboarding to communicate complex emotions and plot twists.
• Stay sharp on trending microdrama themes, viral plot devices, and regional preferences to create content that feels both fresh and familiar.
• Monitor performance analytics and audience feedback to refine character arcs, dialogue style, and narrative hooks in real time.

Who You Are

• Educational Background: Bachelor’s or Master’s Degree
• Background in Creative Writing, Literature, Film, Journalism, or related fields
• 7–10 years of content writing in television, OTT, radio, digital publishing, or advertising.
• Native-level proficiency in Hindi with the ability to write across tones — from emotional to witty to dramatic.
• Strong grasp of storytelling techniques, character arcs, and promotional beats — especially in Hindi entertainment.
• Deep understanding of Indian content consumption habits and regional preferences.
• Thrives in fast-paced environments, multitasks well, and delivers quality work within tight deadlines.

Where you’ll be?

Location - Remote