Creative Game Ads Concept Designer

About Us:

We are a fast-growing gaming venture dedicated to creating immersive and engaging experiences for players worldwide. Our marketing approach is bold, innovative, and driven by creativity. We’re seeking a visionary Creative Game Ads Concept Designer who can design ad concepts that spark curiosity, stir emotions, and drive players to hit the “Play” button instantly.

Role Overview:

unique, mind-triggering concepts

Key Responsibilities:

• Research and analyze gaming trends, audience psychology, and competitor ads to identify high-impact creative opportunities.
• Brainstorm and develop original ad concepts that stand out in crowded feeds and app stores.
• Focus on storytelling, emotional triggers, and unique gameplay hooks to make ads instantly engaging.
• Collaborate closely with motion designers, graphic artists, video editors, and marketing teams to bring concepts to life.
• Ensure ad concepts are aligned with the game’s branding, target audience, and monetization goals.
• Experiment with unconventional, viral-worthy ideas while maintaining strategic marketing objectives.
• Create mood boards, concept scripts, and storyboards for each ad idea.
• Work on multiple projects simultaneously with tight deadlines without compromising creativity.

Requirements:

• Proven experience in game advertising, creative strategy, or related roles.
• Strong understanding of player psychology, engagement triggers, and game monetization funnels.
• Exceptional storytelling and concept development skills.
• Ability to translate gameplay mechanics into emotionally compelling ad narratives.
• Familiarity with current mobile, PC, and console game trends.
• Excellent communication skills for pitching and presenting ideas.
• Bonus: Experience in motion graphics, video editing, or scriptwriting for ads.

Questions:-

Can you share an example of a game ad concept you created that resulted in high engagement or conversions? (Please share the link if available.)

Have you worked specifically on ad concepts for mobile games before? (Share samples/links.)

Do you actively research and follow current gaming and advertising trends?

Are you comfortable designing concepts that may be unconventional or go against traditional advertising norms?

Have you ever used player psychology or behavioral triggers as the foundation for an ad concept? (If yes, share one example/link.)

Can you create both story-driven and quick gameplay-hook concepts?

Have you collaborated with designers and video editors to turn ad concepts into final deliverables? (Share link to any joint project if possible.)

Have you worked on ad concepts targeted at global audiences rather than just a local market?

What is your past CTC?

What is your expected CTC