Creative Director

Purpose of the Job:

Roles & Responsibilities

• Lead the overall visual strategy and creative direction for brand communications.
• Conceptualize and execute high-quality creatives across campaigns (festive, product launches, store visuals, etc.).
• Supervise and mentor a team of designers, photographers, and external creative agencies.
• Collaborate with the marketing team to develop visuals that support campaigns, promotions, and social media strategies.
• Ensure brand consistency and alignment across all collaterals including packaging, print, digital, events, and in-store branding.
• Innovate on visual storytelling for jewellery collections across different customer segments.
• Manage photo shoots, model selections, visual compositions, and look book production.
• Maintain a balance between creativity, quality, timelines, and cost-effectiveness in execution.
• Stay updated on trends in luxury branding, jewellery design, visual merchandising, and digital creativity.

Qualifications & Experience:

• Bachelors or Masters degree in Fine Arts, Graphic Design, Visual Communication, or related fields.
• Minimum 14+ years of experience in a creative/art leadership role in luxury retail, fashion, or lifestyle industry.
• Prior experience in jewellery or high-value consumer product branding is an added advantage.
• Proven portfolio of successful campaigns, branding visuals, and retail communication designs.