Corporate B2B Event Planner

Corporate B2B Event Plannerwho will be responsible for researching, planning, executing, and optimizing global B2B events including trade shows, conferences, webinars, digital events, and micro content-based campaigns. The goal of this role is to leverage events as a lead-generation engine and a brand-building platform for Web Spiders software, AI, and digital solutions.

This role demands strong event research capabilities, hands-on coordination, email marketing expertise, stakeholder management, and data-driven decision-making. You will work closely with marketing, sales, and leadership teams to ensure flawless execution and measurable marketing impact.

Key Responsibilities

1. Event Research & Strategy

Identify high-value IT, AI, software, and digital marketing events across US, UK, Singapore, and India.Analyze event relevance, audience profiles, and potential ROI to shortlist the right engagements.Maintain an annual event calendar aligned with organizational business objectives.2. Event Planning & ExecutionManage end-to-end planning for both in-person and virtual events booth setup, collateral, tech requirements, staffing, and vendor coordination.Execute 360 event marketing cycles, including pre-event promotions, on-site execution, and post-event lead management.Collaborate with design, content, and sales teams to ensure impactful event presence.3. Email & Digital CampaignsCraft effective email marketing sequences for event invitations, follow-ups, and nurture journeys.Utilize marketing automation platforms to segment audiences and drive engagement.Manage micro-events like webinars, digital roundtables, and content-led sessions (podcasts, case studies, demos).4. Lead Generation & NurtureDrive qualified lead flow through event participation.Ensure timely follow-up on event leads through coordinated email nurture campaigns.Share weeklymonthly reports on lead quality, conversions, and funnel performance.5. Brand ExperienceEnsure consistency in brand messaging and visual identity across all event touchpoints.Leverage event assets for broader brand visibility, including digital content repurposing.6. Networking & Relationship BuildingRepresent Web Spiders professionally at global events.Build relationships with prospects, partners, organizers, and industry leaders.7. Performance Measurement & ReportingTrack KPIs including footfall, engagement, lead count, conversion rate, and ROI.Provide data-driven insights to optimize future event selection and campaign performance.8. Budget Planning & CompliancePlan event budgets, negotiate vendor contracts, and optimize spending.Ensure compliance with financial guidelines and accurate documentation.9. Post-Event ActivitiesConduct debrief meetings, feedback collection, and internal reporting.Manage post-event content, recordings, and follow-up communications.Qualifications & SkillsBachelor s degree in Marketing, Business Administration, Mass Communication, or a related field.2 5 years of experience in B2B event planning, event marketing, or international event management.Strong understanding of ITsoftware industry events and global tech ecosystems.Hands-on experience with email marketing, CRM tools, and marketing automation platforms.Excellent communication, interpersonal, and negotiation skills.Strong organizational and project management abilities with attention to detail.Data-driven mindset with the ability to analyze event performance metrics.Exposure to global events (US, UK, Singapore) preferred.Lets work togetherUnited StatesUnited KingdomAlbania (Shqip ri)American SamoaAntigua and BarbudaAscension IslandAustria ( sterreich)Azerbaijan (Az rbaycan)Belgium (Belgi )Benin (B nin)Bosnia and Herzegovina ( )Brazil (Brasil)British Indian Ocean TerritoryBritish Virgin IslandsBurkina FasoBurundi (Uburundi)Cameroon (Cameroun)Cape Verde (Kabu Verdi)Caribbean NetherlandsCayman IslandsCentral African Republic (R publique centrafricaine)Chad (Tchad)Christmas IslandCocos (Keeling) IslandsCongo (DRC) (Jamhuri ya Kidemokrasia ya Kongo)Congo (Republic) (Congo-Brazzaville)Cook IslandsCosta RicaC te d IvoireCroatia (Hrvatska)Cura aoCzech Republic ( esk republika)Denmark (Danmark)Dominican Republic (Rep blica Dominicana)El SalvadorEquatorial Guinea (Guinea Ecuatorial)Estonia (Eesti)Falkland Islands (Islas Malvinas)Faroe Islands (F royar)Finland (Suomi)French Guiana (Guyane fran aise)French Polynesia (Polyn sie fran aise)Germany (Deutschland)Ghana (Gaana)Greenland (Kalaallit Nunaat)Guinea (Guin e)Guinea-Bissau (Guin Bissau)Hong Kong ( )Hungary (Magyarorsz g)Iceland ( sland)Isle of ManItaly (Italia)Latvia (Latvija)Lithuania (Lietuva)Macedonia (FYROM) ( )Madagascar (Madagasikara)Marshall IslandsMauritius (Moris)Mexico (M xico)Moldova (Republica Moldova)Montenegro (Crna Gora)Mozambique (Mo ambique)Myanmar (Burma) ( )Namibia (Namibi )Netherlands (Nederland)New Caledonia (Nouvelle-Cal donie)New ZealandNiger (Nijar)Norfolk IslandNorth Korea ( )Northern Mariana IslandsNorway (Norge)Panama (Panam )Papua New GuineaPeru (Per )Poland (Polska)Puerto RicoR union (La R union)Romania (Rom nia)Saint Barth lemySaint HelenaSaint Kitts and NevisSaint LuciaSaint Martin (Saint-Martin (partie fran aise))Saint Pierre and Miquelon (Saint-Pierre-et-Miquelon)Saint Vincent and the GrenadinesSan MarinoS o Tom and Pr ncipe (S o Tom e Pr ncipe)+239Saudi Arabia ( )Senegal (S n gal)Sierra LeoneSint MaartenSlovakia (Slovensko)Slovenia (Slovenija)Solomon IslandsSomalia (Soomaaliya)South AfricaSouth Korea ( )South Sudan ( )Spain (Espa a)Sri Lanka ( )Svalbard and Jan MayenSweden (Sverige)Switzerland (Schweiz)Timor-LesteTrinidad and TobagoTurkey (T rkiye)Turks and Caicos IslandsU.S. Virgin IslandsUnited Arab Emirates ( )Uzbekistan (O zbekiston)Vatican City (Citt del Vaticano)Vietnam (Vi t Nam)Wallis and Futuna (Wallis-et-Futuna)Western Sahara ( )land IslandsValid numberCharacter count should not be more than 5000.Upload ResumeUpload FileMax file size 10MB.fileuploaded.jpgUpload failed. Max size for files is 10 MB.I agree to receive phone callsThank you! Your submission has been received!Oops! Something went wrong while submitting the form.What We Do Our SkillsSince 2000, Web Spiders Group has enabled dreamers to create and launch cutting-edge digital products. WS offers both IT Services and Data Labelling services to create the modern legendary companies of tomorrow. Headquartered n India and San Jose, Web Spiders has additional project management and design offices across London & Singapore.