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Job Description

🚀 Copywriter – Words That Move People (and Metrics) We’re looking for a copywriter who can do more than just write — someone who can think , create , and convert . If you're obsessed with words, ideas, headlines, scroll-stopping content, and performance-backed storytelling, this one’s for you. As our Copywriter, you won’t just write copy — you’ll build narratives that elevate the brand, spark conversations, and drive results across all things marketing. From punchy social posts to full-funnel ad campaigns — you’ll be the voice behind the voice. What you’ll do: Develop scroll-stopping, thumb-pausing creative ideas that align with our brand tone (and break the internet occasionally) Write copy that sells, tells, compels — across ad campaigns, social, website, emails, WhatsApp, video scripts, and more Translate briefs into bold narratives and performance-friendly copy Dive into audience mindsets, brand insights, and cultural moments to craft messages that actually matter Collaborate with designers, marketers, and growth teams to bring campaigns to life Edit, tweak, and polish until every word is tight and every message lands Keep testing — what works, what doesn’t, and why — and double down on what drives results What you bring: A Bachelor’s degree in English, Journalism, Communications, Marketing, or anything that sharpened your pen 2+ years of experience slinging copy in fast-moving setups (EdTech or FinTech? Big plus!) A portfolio packed with smart, compelling work across digital formats A sixth sense for audience behavior, and how to speak their language Strong command over tone, structure, and storytelling Comfortable juggling creativity with conversion goals Bonus: Understanding of SEO, performance marketing, and how to write for both humans and algorithms If you think brand-first and write conversion-friendly — let’s talk. Bring your boldest ideas, your sharpest lines, and let’s make some noise. Show more Show less

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upGrad
upGrad

EdTech, Online Education

Mumbai

1,000+ Employees

142 Jobs

    Key People

  • Arjun Mohan

    CEO
  • Rohit Thakur

    Co-Founder and President

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