Copywriter

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Location:

Working Days:

We are seeking a creative and detail-oriented Copywriter to craft compelling, high-quality content that aligns with our brand voice and effectively engages our target audience. The ideal candidate will be skilled at developing content for various platforms, including websites, social media, email campaigns, and print. You will work closely with the marketing team to create persuasive messaging that drives results and enhances brand visibility.

Key Responsibilities:

• Write clear, persuasive, original copy for digital media, including social media, websites, blogs, and advertisements
• Collaborate with marketing, design, and product teams to understand project needs, gather information, and ensure messaging aligns with brand voice and objectives.
• Conduct thorough research on industry trends, competitors, and relevant topics to create fresh, compelling content.
• Edit and proofread copy to ensure accuracy, consistency, and adherence to style guidelines.
• Adapt content based on feedback from team members, making revisions as necessary.
• Develop creative concepts for campaigns, pitches, and launches.
• Ensure all content meets SEO best practices to improve organic reach and search engine visibility.

Desired Skills and Expertise:

• Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
• 1 – 3 years experience as a Copywriter, Content Writer, or similar role.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO, keyword research, and content marketing best practices.
• Ability to create content for different formats and platforms, understanding the nuances of each.
• Experience with content management systems (e.g., WordPress) and analytics tools is a plus.
• Strong time management skills, with the ability to handle multiple projects and meet deadlines.

About Truemeds:

Our vision is to make healthcare affordable and accessible to all. We are a technology-driven, telehealth platform that aims to reduce healthcare expenses multi-fold and improve healthcare outcomes by democratizing medicine purchases in India. Truemeds is able to recommend best value medicines from top 30 pharma brands in India to customers with precise scientific matching and outcomes history leading up to 70%+ savings for customers!

Founded by Ex-Abbott executives, Akshat Nayyar and Dr. Kunal Wani, Truemeds has witnessed phenomenal growth in the last 2 years on the back of strong product-market fit and massive organic demand. We have grown at a phenomenal pace with customer love – 140X growth delivered in the last 3 years. Headquartered in Mumbai, we are building a kick-ass team which is passionate to build innovative solutions and willing to go the extra mile to ensure the customer has the best experience. Truemeds has raised ~USD 50M till date from marquee long term investors, Westbridge Capital, InfoEdge Ventures, Asha Impact and IAN Fund. The company plans to utilise the funds to expand in the domestic market and grow exponentially in the days to come.

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