Copy writer

About the Role

Copywriter

Key Responsibilities

• Write clear, persuasive, and original copy for websites, blogs, campaigns, social media, and marketing materials.
• Collaborate with design, marketing, and product teams to create impactful content.
• Adapt tone and style to suit different audiences and channels.
• Proofread and edit copy to ensure accuracy, clarity, and consistency.
• Conduct research on industry-related topics to generate fresh ideas.
• Optimize content for SEO and digital platforms.
• Ensure all content aligns with brand guidelines and messaging.

Must-Have Skills

• Strong command of English with excellent grammar and attention to detail.
• Proven experience as a copywriter or content writer.
• Ability to write creatively under tight deadlines.
• Understanding of digital platforms, SEO, and social media trends.
• Strong research and communication skills.

Good-to-Have Skills

• Experience in advertising, PR, or creative agencies.
• Familiarity with tools like Google Analytics, SEMrush, or Grammarly.
• Familiarity with AI tools like ChatGPT and Jasper AI for content generation and enhancement.

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or equivalent experience.
• 2–5 years of experience in copywriting, preferably in digital or agency environments.