Copy Lead

Role Overview: As a Copy Lead at Grapes, you will be responsible for crafting compelling narratives in both Hindi and English, bringing fresh ideas to the table, and thinking visually while writing. Your primary role will involve developing and executing creative strategies that align with the company's brand, vision, and business goals. You will lead and manage a team of copywriters, providing mentorship and fostering a culture of creativity and innovation. Collaboration with designers is crucial to ensure seamless integration of words and visuals. Additionally, you will work closely with marketing, product, and sales teams to develop innovative content and experiences. Key Responsibilities: - Develop and execute creative strategies aligning with the company's brand, vision, and business goals - Lead and manage a team of copywriters, providing mentorship and fostering a culture of creativity and innovation - Collaborate with designers to ensure seamless integration of words and visuals - Work closely with marketing, product, and sales teams to develop innovative content and experiences - Oversee the development of marketing campaigns, advertisements, and brand assets across all platforms - Switch effortlessly between Hindi and English while writing across various formats such as ads, scripts, social media, and long-form content - Manage budgets, timelines, and creative resources efficiently Qualifications Required: - Bachelors or Masters degree in Advertising, Marketing, or a related field - Minimum of 5-7 years of experience in a creative leadership role, preferably in an agency or in-house marketing team - Strong expertise in storytelling and campaign development - Proven leadership skills to inspire and manage a team of creatives - Excellent presentation and interpersonal skills - Strategic thinking and problem-solving abilities If you are a creative individual with a passion for driving innovation and uniting clients towards their goals, this opportunity at Grapes is tailored for you. Join our dynamic team and contribute to building brands that outperform expectations at every stage.,