Copy Lead

Role Overview: You will be the Copy Lead in a dynamic digital marketing agency, responsible for leading a team of writers to create compelling copy that resonates with audiences and drives business objectives. Your role will involve collaborating with various teams to ensure that the copy aligns with brand guidelines and marketing strategies. Key Responsibilities: - Lead the copy team in developing high-quality, on-brand copy for various digital platforms - Translate marketing strategies into engaging storytelling and persuasive messaging - Ensure all content follows brand tone, voice, and messaging guidelines - Brainstorm campaign concepts in collaboration with creative and strategy teams - Edit, proofread, and mentor junior writers, providing constructive feedback - Stay updated on content trends, SEO best practices, and platform innovations - Confidently present copy ideas and messaging strategies to clients - Manage multiple projects under tight deadlines while upholding quality standards - Develop messaging frameworks, taglines, and campaign slogans when necessary Qualifications Required: - Minimum 8 to 10 years of experience in copywriting roles, preferably in an agency setting - Proven track record in digital copywriting with a diverse portfolio demonstrating strategic thinking - Strong leadership and people management skills - Expertise in brand storytelling, short-form copy, and conversion-focused messaging - Understanding of SEO, performance marketing, and digital platforms such as Google and Meta - Excellent communication, editing, and presentation skills Additional Details: If you are the right fit for this role, kindly share your updated resume along with a portfolio to be considered for the position.,