Content Writer/ Executive

Position Title:

Role Overview

The Content Executive at BMU will play a key role in discovering and narrating the stories that define BMU’s spirit — from inspiring student journeys and alumni success stories to impactful research and faculty initiatives. The role demands strong storytelling, research, and writing skills, coupled with an understanding of how to translate institutional achievements into engaging narratives across communication platforms.

Key Responsibilities

• Identify and curate compelling stories from BMU’s students, alumni, faculty, and research initiatives.
• Conduct interviews and transform insights into engaging, human-interest narratives that reflect BMU’s brand voice.
• Support the creation of case studies and thought-leadership content that highlight the university’s impact and innovation.
• Assist in drafting, editing, and producing newsletters and internal communication materials.
• Collaborate with academic departments, research centres, and the marketing team to gather content inputs.
• Maintain an organized archive of stories, interviews, and published materials.
• Stay informed on higher education trends and identify story opportunities aligned with BMU’s vision and positioning.

Specific Skills

• Excellent command over written and spoken English.
• Strong research and interviewing skills.
• Proficiency in MS Office (Word, PowerPoint) and familiarity with content management systems.
• Basic understanding of SEO, social media content strategy, and digital storytelling (preferred).
• Ability to collaborate with creative, digital, and design teams for multimedia storytelling.

Soft Skills

• Strong storytelling instincts and a creative approach to content ideation.
• Excellent interpersonal and communication skills to engage effectively with faculty, students, and alumni.
• Curiosity, empathy, and a journalistic mindset to discover authentic narratives.
• Detail-oriented, organized, and able to manage multiple projects simultaneously.
• Adaptable and proactive, with a positive attitude toward feedback and learning.
• Team-oriented with a commitment to BMU’s mission and values.

Education

Bachelor’s or Master’s degree in Journalism, Mass Communication, English, or a related field.