Content Writer – E-commerce, Shopify & Social Media

About Zling

Zling is a Gen Z-focused lifestyle brand offering elegant, minimal, and playful products across jewellery, perfumes, and artisan crafts. We speak the language of individuality, affordable luxury, and self-expression. Our goal is to create content that connects with young trendsetters who value aesthetic storytelling and authentic branding.

Role Overview

We’re looking for a versatile Content Writer who understands the power of words in shaping online experiences. From product descriptions on Shopify to scroll-stopping captions on Instagram and conversion-driven landing page copy—you’ll be Zling’s voice across platforms.

This role is ideal for someone who lives and breathes Gen Z trends, has a natural flair for creative storytelling, and understands the nuances of writing for e-commerce and social media.

Key ResponsibilitiesE-commerce Content

• Write compelling, benefit-driven product titles and descriptions for our Shopify store.
• Ensure content is SEO-optimized without sounding robotic.
• Maintain consistent tone and storytelling across product categories.
• Collaborate with designers to create on-brand content for banners, collection pages, and homepages.

Shopify & Web Content

• Draft copy for landing pages, promotional pages, FAQs, and brand pages.
• Assist in developing clear, persuasive UX microcopy (e.g., CTAs, buttons, form copy).
• Maintain brand voice consistency across all digital touchpoints.

Social Media Content

• Write captions, taglines, and post copy for platforms like Instagram, Pinterest, and TikTok.
• Support content calendar planning by drafting engaging copy aligned with visuals and trends.
• Collaborate with the marketing team to brainstorm ideas for content series, reels, influencer shoutouts, and more.

Required Skills & Qualifications

• 2+ years of content writing experience, preferably in e-commerce or lifestyle brands.
• Strong portfolio showcasing product descriptions, social content, and website copy.
• Exceptional command over grammar, tone, and voice.
• Understanding of Gen Z digital behavior and trend culture.
• Familiarity with Shopify and basic SEO writing principles.
• Ability to adapt writing style to fit multiple content types and platforms.
• Experience with tools like Google Docs, Notion, Trello, or content scheduling platforms is a plus.

Nice-to-Haves

• Experience with influencer/content creator collaboration.
• Background in fashion, beauty, or lifestyle industries.
• Basic knowledge of Canva or other design tools for visual alignment.

What We Offer

• A creative-first culture that values storytelling and originality.
• Opportunity to shape a rising brand’s voice from the ground up.
• Competitive salary with performance bonuses.
• A collaborative, Gen Z-inspired team environment.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

• Day shift

Work Location: In person