Job
Description
We’re looking for a Content Writer & Strategist who is not just a wordsmith but a creative thinker — someone who can write compelling narratives, craft strategic campaigns, and bring a bold voice to a fintech brand that dares to do things differently. You’ll lead the content function across touchpoints — from web and social to campaigns, ads, and corporate and product decks. You’ll marry data with creativity, business goals with human emotion, and fintech with storytelling that actually lands. What You’ll Do: · Own the brand voice and evolve it to be sharp, warm, confident, and intelligent · Craft engaging, thought-provoking content across digital platforms — website, blogs, social, emailers, product copy, decks, SEO and adS · Build and execute content strategies for product launches, marketing campaigns, and thought leadership · Be the face of Touras for anything related to content and representation of the brand · Also be involved in events , storytelling videos and also writing scripts for videos. · Collaborate closely with designers, marketers, founders, and product teams · Lead creative ideation for integrated marketing campaigns, pitch decks, and ad scripts · Analyze content performance to continually optimize for engagement and conversion · Bring a deep understanding of content trends in fintech, tech, and digital storytelling · Create compelling strategic decks. What We’re Looking For: · 2–5years of experience in content writing, storytelling, and strategy · A portfolio that shows a range of tones, formats, and narratives (bonus if fintech- related) · Proven ability to transform complex ideas into clear, persuasive messaging · Passion for writing, advertising, branding, and creative ideation · Experience working in or with high-growth startups, agencies, or fintech brands · Understanding of SEO, content and video marketing, and audience behavior · Self-driven, highly organized, and obsessed with the small things that make big impact What You’ll Get: · A seat at the table of a globally growing fintech innovator · Freedom to build and shape the voice of a next-gen brand · A collaborative, creative-first culture with room for experimentation · Exposure to global markets and cross-functional teams If you’re the kind of writer who: · Thinks a fintech brand can have soul · Believes strategy is as important as syntax · Strong skills in writing and PowerPoint skills · Social media strategist · Gets excited by ads, taglines, metaphors, and moodboards · Loves to dig into a brief and unearth something magical Job Type: Full-time Benefits: Flexible schedule Health insurance Schedule: Day shift Monday to Friday Supplemental Pay: Performance bonus Experience: Content creation: 2 years (Required) Location: Mumbai, Maharashtra (Preferred) Work Location: In person
