Content Strategist

You will be responsible for devising concepts and strategies for a particular venture and monitoring its progress. You will implement creative vision and serve as the point of reference for any creative plan aiming to reach the clients. As a part of your role, you will manage a team of content writers/copywriters and coordinate with operations, design team, and content team. Your tasks will include creating a roadmap for how content will take shape and contribute, as well as measuring analytics and consistently seeking ways to enhance performance. Moreover, you will utilize market data to develop content themes/topics and execute a plan to create assets that support a point of view, educate customers, and drive critical behavioral metrics. Identifying clients" needs and finding solutions to their issues will also be a key aspect of your responsibilities. The ideal candidate should have a Bachelor's degree in Arts or BFA and a minimum of 2 years of working experience in a Marketing/Creative/Advertising agency. Hands-on experience in blog writing, copywriting, and creating social media content strategies is highly desirable. Excellent communication and leadership skills are essential, along with a clear understanding of the brand's audience and the ability to identify effective strategies. Familiarity with social media platforms and trends, strong writing skills, attention to detail, and good organizational and time-management/team building skills are also important for this role.,